My Services
Clear messaging, credible coverage, and meaningful results without the big-agency overhead. Bring me in for a one-off push or ongoing momentum. I hit the ground running and deliver results that matter.
Integrated Strategy & Messaging
Connecting the dots between what you do, who needs to hear it, and why it matters, then translating that into visibility and impact.
Messaging and positioning
Stakeholder map and proof points
Campaign strategy and calendar
PESO content plan (paid, earned, shared, owned)
KPIs with top-line measurement and reporting
Media Relations & Thought Leadership
Securing the right coverage and turning it into influence that fuels growth.
Targeted media list and pitch plan
Outreach and follow-up
Executive visibility: bylines, speaking, awards
Media training and interview prep
Coverage tracking and sharing toolkit
Content & Editorial
Content that simplifies complex topics and drives engagement across channels.
Executive ghostwriting
Case studies, blogs, newsletters
Social copy and distribution support
Press kits, announcements, talking points
Web and landing-page copy
Launches & Campaigns
Building buzz and credibility around product launches, initiatives, and live events.
Launch narrative and proof points
Announcement plan and outreach
Customer and partner stories
Creator and influencer collaborations
Event communications
Issues & Reputation Readiness
Minimizing risk and protecting credibility with clear, actionable plans.
Scenario planning and response guides
Holding statements and FAQs
Approval workflows
Monitoring setup and guidance
How We Can Work Together
Fractional PR Lead: Part-time senior ownership of the plan and team coaching
Project Sprints: Four to twelve weeks for launches or visibility pushes
Interim Coverage: Parental leave or capacity gaps, eight to sixteen weeks
You can expect clear messaging, credible coverage, and consistent follow-through without the big-agency overhead.
Let’s Connect
Let’s tell your story together. Please fill out my contact form, or reach me directly at erin@erinschneidercomms.com.